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The Marketing Score Blog

The Social CEO: 3 Trends from BRANDfog's Social Media Survey

Posted by Sam Brenner on

Screen_Shot_2014-07-09_at_4.25.26_PMSocial media has been a part of our business landscape for more than five years now, forever influencing the way companies communicate with customers, market products and services, respond to current events, and share brand stories.

In today’s social world, a company’s brand imageand that of its leadershipare inherently linked. The C-level executives who ignore social media run the risk of allowing others to determine their brand’s accessibility, messaging and visibility.

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Topics: Industry Reports, Social

Does Your Organization Build Relationships, and Bring Value, Through Social Media?

Posted by Dia Dalsky on

Social media has changed the way we do business, engage, gather information, and evolve and experience our culture. When we check-in, post updates, Tweet, and connect with brands and individuals through online communities, we share knowledge and experiences with the circles most relevant to our personal and professional lives.

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Topics: Social

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